Publication Journal Publications: IJTEF or JOEBM Submitted papers will undergo a double-blind review process by program chairs and technical committee, and accepted papers after proper registration and presentation will be published in IJTEF or JOEBM IJTEF International Journal of Trade, Economics and Finance (IJTEF) ISSN: 2010-023X (Print) DOI: 10.18178/IJTEF Abstracting/ Indexing: Crossref, Electronic Journals Library, EBSCO Frequency: Quarterly JOEBM Journal of Economics, Business and Management (JOEBM) ISSN: 2301-3567 (Print), 2972-3981 (Online) DOI: 10.18178/JOEBM Abstracting/ Indexing: CNKI, Google Scholar, Electronic Journals Library, Crossref, Ulrich's Periodicals Directory, MESLibrary, etc Frequency: Quarterly

Call For Papers

Call For TPC

We are seeking dedicated and knowledgeable individuals to join the Technical Program Committee (TPC) for ICMBT 2025. TPC members play a crucial role in ensuring the quality and success of the conference. We are looking for experts in various areas related to Marketing, Business and Trade to help review and select papers, workshops, and presentations for the conference. If you are interested or if you have someone to recommend, please send your/their CV/s to All received CVs will be carefully reviewed and discussed. TPC member’s name, affiliation and nationality will be shown on the webpage for ICMBT 2025 as well. Welcome to join us.

Call For Reviewers

Technical Committee members provide the vital link with the profession that makes the conference a success. The reviews help the Program Committee select which papers to accept and reject. Additionally, your reviews help the authors of papers make their papers and presentations stronger. Finally, your suggestions help the Program Chairs select the outstanding papers.

Criteria for Being a Reviewer

Holding a doctorate in the relevant field.

Be an established expert in the field.

Having excellent publications track record in high impact, peer-reviewed journals.

Adequate general knowledge of the sub-fields.

Experience of reviewing abstracts/ full papers and being in editorial boards.

Fluency in language and grammar.

Benefits for Being a Reviewer

Listing as a Technical Committee member on the conference webpage and in the printed proceedings.

Eligibility for special discount for the registration fee.

Getting an electronic reviewer certificate.

Keep up to date on the research in your field.

Opportunity to develop your career and critical thinking skills essential to research.

Bolstering of resumes for promotion and/or tenure.

The final decision regarding the selection will be made by the Technical Committee Chair. If you would like to be considered to serve on the Technical Committee, please send your latest CV to E-mail:

Call For Papers

Topics of interest include, but are not limited to

Topic 1: Marketing Strategies and Trends

Digital marketing trends

Social media marketing

Content marketing

Influencer marketing

Personalization and customization in marketing

Brand management and brand equity

Marketing analytics and big data

Topic 2: Consumer Behavior

Consumer psychology

Buying behavior

Customer relationship management (CRM)

Customer experience management

Loyalty programs and retention strategies

Topic 3: Market Research and Analysis

Market segmentation

Market entry strategies

Competitive analysis

Product positioning

Pricing strategies

Topic 4: E-commerce and Online Business

E-commerce platforms and technologies

Mobile commerce

Omni-channel retailing

E-commerce logistics and supply chain management

Security and privacy in e-commerce

Topic 5: Entrepreneurship and Small Business Management

Start-up strategies and financing

Innovation and creativity in entrepreneurship

Scaling up businesses

Challenges faced by small and medium-sized enterprises (SMEs)

Topic 6: Marketing in Specific Industries

Healthcare marketing

Tourism and hospitality marketing

Financial services marketing

Technology and IT industry marketing

Food and beverage marketing

More topics, please kindly check:

Submission Guidelines

Full Paper (Publication & Presentation)

Full paper authors can publish their paper and give an oral or poster presentation at ICMBT 2025. You must submit your complete manuscript for review by the submission deadline.

Follow the template when preparing your full paper:

IJTEF Template:

JOEBM Template:

Full paper page limit: Each paper must not more than 5 pages (including abstract, figures, and references). An overpage fee of 80USD per page will be charged for more than 5 pages.

Abstract (Oral Presentation only, without publication):

Authors interested in presenting at a conference may choose to submit only an abstract (200-400 words). The submitted abstract should contain a sufficient summary of the paper and outline of goals, results, and conclusion, including conveying sufficient understanding when reading in isolation from the paper. You'll give an oral presentation at the conference if your abstract is accepted, but your paper will NOT be published.

No Submission

If you only want to attend the conference without any submission, please just register as Delegates.

Submission Method (PDF Only)

Please submit your paper via Electronic Submission System:

Or you can submit by email to:

More information, please visit:

Contact Us

Conference Secretary: Ms. Takahashi Kotomi

Tel.: +86-15102825034


Working Hours: Monday-Friday 09:30-18:00